Digital Marketing

Job Summary:

We are seeking a creative and data-driven Digital Marketing Specialist to develop and implement effective online marketing strategies. The ideal candidate will have experience in creating digital marketing campaigns, managing social media platforms, and analyzing performance metrics to drive business growth.

Key Responsibilities:

• Digital Marketing Strategy:
  • Develop and execute comprehensive digital marketing strategies to achieve business objectives.
  • Create marketing plans that include social media, email marketing, content creation, and online advertising.
• Campaign Management:
  • Design, launch, and manage digital marketing campaigns across various channels, including Google Ads, Facebook Ads, and LinkedIn Ads.
  • Monitor and optimize campaigns for performance, including adjusting budgets, targeting, and ad copy.

Required Skills:

• Digital Marketing Expertise:
  • Proficiency in digital marketing channels, including SEO, SEM, social media, and email marketing.
  • Experience with digital marketing tools such as Google Analytics, Google Ads, Facebook Business Manager, and email marketing platforms (e.g., Mailchimp, HubSpot).
• Analytical Skills:
  • Ability to analyze data and metrics to make data-driven decisions.
  • Strong skills in interpreting marketing performance data and providing actionable insights.
• Creative Skills:
  • Creative thinking and problem-solving abilities for developing marketing strategies and content.
  • Experience in content creation, including copywriting and visual design.